White-glove AI lead generation

Replace one BDR with the power of twelve.

TJR Universe runs a fully managed, AI-powered outreach engine that fills your calendar with qualified meetings — 3,000+ targeted messages a month, a dedicated account executive, and zero hiring headaches.

Trusted by 19+ teams since 2022
ServiceNow · Abnormal Security · WWT · Compass Realty
Campaign · Live Sending
0 Messages / mo
0 Meetings booked
0 Reply rate
AMeeting booked — VP Sales, SaaS+1
KPositive reply — Director, FinTech
MConnection accepted — CTO
ServiceNowAbnormal SecurityWWTCompass Realty ThirderaSentinel VenturesLowry Hill CapitalTemplar Shield Northcraft AnalyticsUnified ComplianceSales Wealth AcademyEXP Realty ServiceNowAbnormal SecurityWWTCompass Realty ThirderaSentinel VenturesLowry Hill CapitalTemplar Shield Northcraft AnalyticsUnified ComplianceSales Wealth AcademyEXP Realty
Why TJR Universe

Hiring SDRs is slow, expensive, and risky.
We're the shortcut.

One in-house BDR costs $70k+, ramps for months, and can quit tomorrow. Our managed AI engine launches in days and never sleeps — at a fraction of the cost.

In-house BDR

  • $70k+ salary + benefits + tools
  • 2–3 months to ramp
  • ~150 touches a week, one channel
  • Turnover restarts the clock
  • You manage the day-to-day
vs
The power of twelve

TJR Universe

  • Fraction of the cost, fully managed
  • Live in days, not months
  • 3,000+ targeted touches a month
  • Dedicated AE + monthly reporting
  • White-glove — we do the work
What we do

A complete growth engine, fully managed

From the first targeted message to a booked meeting in your CRM — and the engineers to build what you sell.

AI-Powered Outreach

Hyper-targeted, AI-written messaging that sounds human — 3,000+ touches a month aimed squarely at your ideal customer profile.

LinkedIn Automation

750+ monthly connection invites and multi-step sequences from your profile or a managed persona — done safely, done right.

Booked Meetings

We don't stop at replies. Positive responses are nurtured into qualified meetings that land directly on your calendar.

CRM Integration

Every lead, reply, and meeting flows into HubSpot, Salesforce, or your CRM of choice — no data left behind.

Brand & Presence

We bolster website traffic, sharpen your messaging, and grow your following so the market knows your name.

Global Tech Staffing

Pre-vetted ServiceNow, Salesforce, and Java developers, PMs, and scrum masters across LATAM, US, EMEA & India.

Who we serve

Built for complex, high-value sales

From fast-scaling software to capital allocators, we tailor outreach to the buyers and deal cycles that matter most in your world.

B2B SaaS & Software

Fill demo calendars and shorten enterprise sales cycles.

IT Services & Consulting

Land the right accounts and keep delivery teams busy.

Real Estate

Reach investors, agents, and decision-makers at scale.

Venture Capital & PE

Source deal flow and warm up portfolio relationships.

Security & Compliance

Connect with the buyers who own risk and governance.

Professional Services

Build a steady pipeline of qualified, ready-to-talk leads.

How it works

From kickoff to booked meetings in four steps

  1. 01

    Define your ICP

    We map your ideal customer profile, build a targeted prospect list, and craft messaging that resonates.

  2. 02

    Launch the engine

    Your AI-powered campaigns go live across LinkedIn and email — multi-touch, on-brand, at scale.

  3. 03

    We work the replies

    Your dedicated account executive nurtures every positive response into a qualified conversation.

  4. 04

    Meetings on your calendar

    Qualified meetings land in your CRM and calendar. You close. We report on everything, monthly.

The AI Outreach package

Everything you need to fill the pipeline

One turnkey package. We handle the strategy, the tooling, the writing, and the follow-up — you take the meetings.

  • 3,000+ targeted messages monthly
  • 750+ LinkedIn connection invitations monthly
  • AI-generated, human-reviewed copy
  • Personal profile or managed persona
  • Dedicated account executive
  • Full CRM integration
  • Multi-channel campaigns
  • Monthly progress reporting
Get a custom plan
12×

The power of twelve

Who we are

A Minnesota firm obsessed with your pipeline

Founded in 2022 in Champlin, Minnesota, TJR Universe was built on a simple idea: most companies don't need another tool or another headcount — they need a partner who actually does the work and delivers meetings.

We pair AI-powered scale with genuine white-glove service. A real, dedicated account executive owns your campaigns, your messaging stays on-brand, and you own every prospect and every lead we generate. No black boxes, no long lock-ins — just outcomes you can measure.

Led by founder Troy Rachey TJR Universe LLC · Champlin, MN

White-glove

We do the work — strategy, copy, and follow-up — so you can focus on closing.

AI + human

Machine scale with a human touch. Every message is on-brand and reviewed.

You own the data

Every prospect and lead generated is yours — fully integrated into your CRM.

Results-obsessed

Transparent monthly reporting on what matters: meetings, replies, pipeline.

Pricing

Simple, transparent tiers

Start with one profile, scale to a full persona-driven engine, or go enterprise with dedicated staffing. Every plan is scoped to your goals.

Profile

Automate your personal LinkedIn profile and start booking meetings.

Let's talk
  • 1,500+ targeted messages / mo
  • 400+ connection invites / mo
  • AI-written, on-brand copy
  • CRM integration
  • Monthly reporting
Start with Profile

Enterprise

Outreach plus global tech staffing, built around your goals.

Custom
  • Everything in Persona
  • Multiple personas & seats
  • Dedicated developer resources
  • On & offshore staffing
  • Quarterly business reviews
Talk to sales

Every engagement is scoped to your goals. Book a call for a custom quote.

Global tech staffing

Pipeline full? We'll build what you sell.

Through our sister network, TJR Universe places pre-vetted technical talent on and offshore — so you can scale delivery as fast as you scale demand.

ServiceNowSalesforceJava Project ManagersScrum MastersFull-Stack
LATAMNearshore, time-zone aligned
United StatesOnshore senior talent
EMEAEnterprise-grade teams
IndiaScaled offshore delivery
The numbers

Outcomes, not just activity

0 Monthly targeted messages
0 Monthly LinkedIn invites
0 Clients served since 2022
0 The power of one BDR
"They plugged into our sales motion in days and kept our calendar full. It genuinely felt like adding a whole team for the cost of one hire."
VP of SalesB2B SaaS company
"The white-glove part is real — a dedicated AE, sharp copy, and reporting we actually use. The dev staffing on top was a bonus we didn't expect."
FounderTechnology consultancy
Questions

Everything you're wondering, answered

How quickly will I see results?

Campaigns typically go live within days of kickoff. Connection requests and replies start almost immediately, with the first qualified meetings usually landing in the first few weeks as sequences mature.

How do you define and qualify a lead?

We build your campaigns around your exact ideal customer profile, then qualify on real intent — positive replies that we nurture into booked meetings with decision-makers, not just clicks or vanity opens.

Who owns the data and the leads?

You do. Every prospect, conversation, and lead generated during our engagement is yours and flows directly into your CRM. No black boxes, no hostage data.

Is it really me sending, or a bot?

Your messaging is AI-drafted for scale but human-reviewed to stay on-brand and natural. A dedicated account executive oversees the campaign and personally works your positive replies.

Will this look spammy to my network?

No. We send at safe, human-like volumes with personalized, relevant messaging — protecting your profile and your reputation while still reaching thousands of the right prospects each month.

How are you different from hiring an in-house BDR?

One BDR is one person, one channel, months of ramp, and real turnover risk. We're a fully managed engine — the power of twelve — live in days at a fraction of the cost.

Do you offer tech staffing too?

Yes. Beyond lead generation, we place pre-vetted ServiceNow, Salesforce, and Java developers, PMs, and scrum masters on and offshore across LATAM, the US, EMEA, and India.

How do reporting and pricing work?

You get transparent monthly reporting on messages, replies, and meetings. Pricing is scoped to your goals — book a quick call and we'll put together a custom plan with no long lock-ins.

Let's talk

Book a free strategy call

Tell us about your goals and we'll show you exactly how we'd fill your pipeline. No pressure, no fluff.

Prefer to pick a time? Grab a slot on our calendar →

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